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Class ClownsHow the Smartest Investors Lost Billions in Education$
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Jonathan A. Knee

Print publication date: 2016

Print ISBN-13: 9780231179287

Published to Columbia Scholarship Online: January 2019

DOI: 10.7312/columbia/9780231179287.001.0001

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What Makes a Good Education Business?

What Makes a Good Education Business?

(p.164) Chapter Five What Makes a Good Education Business?
Class Clowns

Jonathan A. Knee

Columbia University Press

Not everyone who has invested in education has gone bust. This chapter includes shorter case studies to demonstrate how applying traditional strategic analysis to the structure of educational markets reveals a path to potential success across a wide range of models – from digital to traditional, from products to services and from K-12 to higher education. The structure and source of competitive advantage is not fundamentally different for educational endeavors. But applying these principles to players across the educational eco-system requires a deep appreciation of the nuances inherent in its highly anachronistic industry structures. Showing how these winners were able to navigate the treacherous shores of educational investing both provides a useful contrast to the case studies of the previous chapters and lays the groundwork for the key lessons outlined in the final chapter.

Keywords:   Success stories, Investors, Education

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